Reliance Network Hires Experienced Real Estate Software Sales Executive

LAKE OSWEGO, OR – September 14, 2016 – Reliance Network, a software developer that builds and integrates business technology for the real estate industry, has hired Gwyneth Iredale to join their team of real estate technology experts.

As the new Business Development and Client Relations Manager, Iredale brings over 25 years experience in software, of which eight years were specific to real estate, with a foundation in account management, branding and marketing.

“It’s an exciting time for Reliance Network and I am honored to represent this forward-thinking software developer. The company continually innovates technology that allows clients to connect more easily and effectively with home buyers and sellers, especially millennials,” explained Iredale. “I am surrounded by a talented team that’s well versed in the intersection of technology, real estate and home owners’ expectations.”

Most recently, Iredale was an Account Manager for enterprise software products at Symantec and Veritas, selling to IT directors and C-level executives. “Being able to speak on the same level as IT directors and CTOs at top real estate companies will allow me to better communicate the business value we bring with our software-as-a-service platform. I draw from my experience in real estate marketing software an understanding of our customers and their need for a robust solution that handles multiple database feeds and constant data manipulation with incredible attention to detail.”

“Gwyneth brings a fresh perspective and focus on marketing and business development, and expands account management services as we grow our client base. This supports our mission to continually evolve, staying agile for tomorrow’s fast changing demands, and to outpace and outperform the competition, reflecting the priorities and real needs of our clients,” said Sean McRae, CEO of Reliance Network. “Gwyneth will help give us visibility and acquire new clients while maintaining Reliance Network’s commitment to outstanding service.”

The company has relaunched a suite of responsive website marketing solutions and tools designed for and used by top real estate brokerages, sales professionals and their clients. “The updates to the BrokerCloud platform include ‘Search3’ for a responsive home search experience on any device; ‘CRM3’, our cloud-based client relationship management system integrated with lead management; prospecting automation; and more, making this the industry’s most comprehensive solution,” adds McRae.


Reliance Network – Goals & Solutions for Your Business

 

At Reliance Network it is our goal to help real estate brokerages and professionals realize the added financial, competitive and operational benefits afforded by specialized technology integration.

Our Goals:

  • Partner with like-minded brokers to build real estate websites and co-develop the industry’s premier business solutions to benefit the brokerage, agent and client.
  • Offer a clear vision for the future – work with our partners and pool our resources to outpace and outperform the competition at every level. Our methods and products will compete head-to-head against prevailing trends for traditional, dotcom and discount brokers.
  • Collaborate – In the true spirit of partnership, we work together in product development. Pooled ideas and needs of our clients are combined with our own technical and grass roots real estate expertise to create a superior product that reflects the priorities and real needs of our clients.
  • Innovate leading Realtor products that integrate MLS Technology. This is what we do, and we do it well.
  • Maximize your Return on Investment. Our business solutions are designed with three driving considerations in mind — 1. Recruiting, 2. Retention and 3. Production.

Learn more about our business and technology solutions: View our informational brochure.

RelianceInfoBrochure_2015

Contact us for a Demo!


Reliance Network announces the launch of the new Keyes.com.

Updated 12-7-13: New Market Watch and Community data has been launched on Keyes.com, complete re-defining the way users of the Keyes Company’s award winning web site can view local data. For an example of the data available for the Lighthouse Point Keyes real estate office, view the new Lighthouse Point Real Estate Market and Community Page.

Portland, Ore.: Reliance Network, one of the largest suppliers of enterprise-level real estate sites in the country, has just launched the new web site for The Keyes Company – Florida’s premier real estate company spanning residential and commercial services, as well as mortgage and title offerings.

Keyes.com encompasses a wide area of Southern Florida – from Miami-Dade County through Broward, Palm Beach, Martin and Volusia Counties as well. Every listing on the residential and commercial market resides directly on their new web site, including one-touch at-a-glance-information such as area schools, price history of the listing, investment statistics and demographic details.

A particular feature key to the customer service so important to The Keyes Company, is the Market Watch. Merging together property, school and community information, along with statistics including price changes and time on the market, the system displays an interactive map for the user to custom define their radius area. This map feature is simple and easy to navigate, but includes a significant amount of data specific to that address or neighborhood. Users of this new system have shown much higher rates of interactivity and satisfaction when researching the local real estate market which is exactly what the new site is designed to achieve.

The Keyes Company has a long standing tradition of excellence and is recognized throughout the country as a leader in their industry. Because of these values they hold close, they partnered with Reliance Network to build a powerful, engaging, and easy to use system of web sites. Filled with points of interaction as well as more facts and figures than most other real estate sites, the new Keyes.com was launched with the idea of serving their clients and displaying the true excellence they pursue.

About The Keyes Company
Since The Keyes Company’s (www.keyes.com) founding in 1926 in Miami, Florida, its team of professionals has cultivated a well-respected reputation for meeting the diverse real estate needs of families, investors and businesses owners.  The remarkable longevity of this independently-owned family business is a testament to its performance and success within the full range of market conditions.  Keyes’ network of 30 offices, 1,900 professional associates and strategic partnerships serve customers regionally, nationally and internationally.  The company consistently ranks among the Top 100 real estate companies in the country, as measured by both sales and transaction volume, as is a founding member of Leading Real Estate Companies of the World, a global network of over 500 premier real estate firms.

About Reliance Network
Reliance Network, which includes BrokerTec Systems, is the industry’s go-to source for competitive real estate marketing, website and productivity software development, and full service support – including real estate company and agent websites (Real Estate Web Site Solutions), contact and lead management (Real Estate CRM) and full service training, support and virtual assistance. With deep roots in large real estate brokerage operations, Reliance has a core understanding and proven track record of developing innovative products for the world’s leading real estate companies. The cooperative goal is to help modern real estate brokerages realize the added financial, competitive and operational benefits afforded by a reliable technology partner. Founded in October of 2001, with its roots dating back to 1995, Reliance Network operates in over 600 MLS markets, serving more than 100 leading brokers, 110,000 real estate agents, receives over 4.8 million unique site visits per month, and sends out over 27 million CRM emails per month from agents to consumers. For more information, visit RelianceNetwork.com.


Responsive Design and Mobile Marketing

Does Responsive Design really answer all the questions you should ask when considering your mobile strategy? Ken Elmer, our VP of Creative Services and SEO, posted an article recently on his blog addressing this question. Reliance Network takes mobile search strategy just as seriously as desktop/traditional browser strategy, and encourages our clients to do the same.

See the full story here – Does Responsive Design Answer the Mobile Question.


BrokerTec Systems and Reliance Network Merger Expands Services to Over 110,000 Real Estate Professionals

The culmination of a relationship that began more than 15 years ago has resulted in the leading real estate website-services provider, Reliance Network, joining forces with the industry expert in custom, integrated application development, BrokerTec Systems. The merger puts their clients at the forefront of sophisticated real estate marketing and lead acquisition technologies while still providing the high-end service they’ve come to appreciate.

Seattle, WA – January 9, 2013 – Leading application and website service provider Reliance Network and custom application development and systems integration company BrokerTec Systems are pleased to announce their merger which creates one of the real estate industry’s largest, full service website development and sales productivity software companies.

The merger results in a 50 percent increase in size as combined they now provide services to more than 110,000 real estate agents across North America. The company’s product line includes full-featured company and agent websites, business intranets, CRM tools, lead acquisition, lead management, website design, search engine optimization and automated email marketing services. The company also handles one of North America’s largest MLS inventories, with nearly 700 managed MLS and property databases.

“This is an exciting event and a positive step for our clients, our employees and our companies. Our greatest assets have always been our people, and by joining forces we are making a huge increase in the quality of that asset,” said Mike Bujnowski CEO of Reliance Network.

Reliance Network is one of the oldest and largest website application-service providers in the real estate industry today, now combined with BrokerTec Systems, the resulting firm is positioned to service agencies of every size in every location. The company will remain privately owned, which is a rarity in their industry. It also allows them to make decisions based solely on what will benefit their clients.

According to Mike Soroker, Chairman of Reliance Network: “This is a merger of two highly compatible firms. Our relationship dates back to the 1990s, and we have developed longtime personal friendships based on mutual respect. We share the same values and philosophies on doing business, with a common goal of producing excellent products for our clients, built on a foundation of honesty and integrity.”

Since their founding in 2008, BrokerTec Systems rapidly expanded as a full service systems integrator and application developer, delivering custom tailored software products and services to real estate brokerages and agents in the U.S., Europe and Pacific Rim. BrokerTec develops strategic partnerships with many of the industry’s top technology and software providers to help offer brokers more choice in products, research, education and support. These valued partner relationships are enhanced by the official formation with Reliance Network. Going forward, Reliance Network and BrokerTec Systems will work to expand their service offerings to clients nationwide.

“This merger is a perfect fit for our valued clients and our company’s strategic growth plans.  It is a true reflection of our business philosophy, which is all about building smart, innovative products that provide real value for today’s modern consumers and real estate professionals. This will be among the keys to success for the future of our industry,” said Sean McRae, Founder of BrokerTec Systems and President of Reliance Network.

Reliance Network’s corporate headquarters has recently relocated from 108 Sydney, Holland, PA 18966 to 3633 136th Place SE, Suite 100, Bellevue, WA 98006; while the BrokerTec Systems division, administrative and accounting offices are located at 6830 SW Atlanta, Suite 100, Portland, OR 97223.

About Reliance Network
Reliance Network, which includes BrokerTec Systems, is now the industry’s go-to source for competitive real estate marketing, website and productivity software development, and full service support – including everything from company and agent websites to contact and lead management to full service training, support and virtual assistance. Reliance was founded in October of 2001, with its roots dating back to 1995, and now serves over 110,000 real estate agents, receives over 4 million unique site visits per month, and sends out over 6 million emails per month from agents to consumers. For more information, or to order online, visit www.reliancenetwork.com

About BrokerTec Systems

BrokerTec Systems specializes in the unique challenges and opportunities of integrating business technology in the real estate industry. With deep roots in large real estate brokerage operations, our principle partners have a core understanding and proven track record of developing innovative products for market leading real estate companies. Today, we offer one of the most successful and comprehensive product lines in North America.  Our extensive catalogue of services is purposely designed to capitalize on the integration of distinctive real estate sales and marketing products with full service delivery and support. Our cooperative goal is to help modern real estate brokerages realize the added financial, competitive and operational benefits afforded by specialized technology development and integration.


Website of the Week: Escala Lodge in Park City, Utah – www.EscalaLodges.com

Do your developer clients expect more innovative web solutions to promote their communities?

At BrokerTec Systems, we now offer website development and marketing services for your company’s high-end subdivision projects through our new Custom Developments and Resorts packages!

Blakeslee Advertising, an advertising/marketing/PR firm with offices in both Park City, Utah and Baltimore, Maryland, recently contracted us to develop a new website for the luxury condominium community Escala Lodge in Park City.

The project’s developer, SDI Realty, understood how important it was to have a top flight website even in a difficult real estate environment. In partnership with Blakeslee, we developed an innovative new website that puts our clients at the forefront of web development and real estate technology: www.EscalaLodges.com. Escala Lodge’s website includes iPad/iPhone integration, weather widget technology, video, search engine optimization, extensive community information and much, much more!

For more information about the new web development and marketing packages we offer for your special subdivision projects, call 877.231.3209 or email us.


Featured Clients of the Week: Real Estate Brokerages Within the Prudential Real Estate Network

At BrokerTec Systems, we provide the technology and cutting-edge real estate web tools for a number of real estate brokerages within the Prudential Real Estate network.

From east coast to west coast, we help the following Prudential clients with their real estate technology needs:

If you are a Prudential affiliate who is not familiar with BrokerTec Systems, please email info@brokertecsystems.com for more information about the real estate web development services we can offer your company.

To learn more about the services we offer companies like Prudential, call 877.231.3209 or click here.


Join Our Social Network Online Today!

Like what you see? Want to learn more information about the real estate web development services BrokerTec Systems offers Realtors and real estate firms in today’s ever-changing marketplace? 

Become a Fan of BrokerTec Systems on Facebook or follow us on Twitter and stay up-to-date on the latest BrokerTec Systems news and leading-edge technology launches.

At BrokerTec Systems, we offer a plethora of innovative web products and services designed to capitalize on the integration of distinctive real estate sales and lending products for mid- to large-size real estate companies and top real estate professionals across the country. Our mission is to help modern real estate brokerages and Realtors realize the added financial, competitive and operational benefits afforded by specialized technology integration.

Today, we offer one of the most successful and comprehensive real estate technology product lines in the U.S.

To learn more about our leading real estate business solutions, call 877.231.3209 or click here to contact us. And don’t forget to join our social network! Friend us:
www.facebook.com/brokertecsystems or follow us: http://twitter.com/brokertec.